| Characteristic | Net difference |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Sources
Release date
January 2026
Region
Worldwide
Survey time period
November 18 to December 20, 2025
Number of respondents
268 respondents
Special properties
among senior-level employees in publishing companies across 51 countries
Method of interview
Online survey
Supplementary notes
Figures show the net difference between the proportion planning to put more effort and those planning to put less effort into each platform.
Original question: "When it comes to distribution and engagement via third-party platforms, will you be putting more or less effort into the following in the coming year?"
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