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After purchasing a poor-quality product, have you ever stopped buying other products from that brand?*

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Sources

Release date

July 2018

Region

France

Survey time period

June 1st - 5th, 2018

Number of respondents

1,002 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The question was posed by the source as follows: "After purchasing a poor-quality product, have you ever…?
- Stopped buying other products from that brand"

Citation formats

% of French stopped buying a brand after 2018 disappointment

Published by
F. Watty,
Jan 22, 2026
This statistic surveys the French about their attitude towards a brand whose product quality was disappointing in the past in 2018. We learn that nearly ** percent of respondents had already, on multiple occasions, refused to buy other products from the same brand after a disappointing purchase.
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