The estimated revenue of the immersive technology industry reached approximately *** billion U.S. dollars worldwide in 2020. The largest market segment is virtual reality, which accounted for at least half of the total, while mobile augmented reality and augmented/mixed reality headsets contributed about *** billion U.S. dollars combined.
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SuperData Research. (April 27, 2020). Global extended reality revenue from 2018 to 2023, by segment (in billions of U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/
SuperData Research. "Global extended reality revenue from 2018 to 2023, by segment (in billions of U.S. dollars)." Chart. April 27, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/
SuperData Research. (2020). Global extended reality revenue from 2018 to 2023, by segment (in billions of U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/
SuperData Research. "Global Extended Reality Revenue from 2018 to 2023, by Segment (in Billions of U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Apr 2020, /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/
SuperData Research, Global extended reality revenue from 2018 to 2023, by segment (in billions of U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/ (last visited July 31, 2026)
Global extended reality revenue from 2018 to 2023, by segment (in billions of U.S. dollars) [Graph], SuperData Research, April 27, 2020. [Online]. Available: /statistics/1636353/revenue-of-the-virtual-reality-sector-in-the-world-by-segment/