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Preferred channels for purchasing fashion items online in Spain in 2024

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Source

Release date

May 2024

Region

Spain

Survey time period

January 22 - 31, 2024

Number of respondents

634 respondents

Age group

16-74 years old

Method of interview

Computer-assisted web interviews (CAWI)

Citation formats

Preferred online fashion shopping channels in Spain in 2024

Published by
Yihan Ma,
Dec 18, 2025

According to a survey conducted between January 22 and 31, 2024, stores that sell both online and in a physical location were the preferred channel for residents in Spain when buying fashion online. Specifically, approximately ** percent of participants indicated this option. Stores that sell exclusively online ranked second, with Amazon completing the podium.

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