The eCommerce market sub-segment Footwear includes online sales of all types of footwear which are produced for private end consumers (e.g., leather shoes, casual shoes, slippers), with the exception of sports shoes, footwear accessories, and care products.
Other Footwear includes shoe accessories such as shoe polish, shoe gaiters, and shoe laces. All monetary figures refer to the annual gross revenue and do not factor in shipping costs. All figures are estimates. A detailed methodology can be found in the ÌÇÐÄÆÆ½â°æ Digital Market Outlook.
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Global footwear e-commerce sales distribution 2017-2027, by channel
In 2022, it was estimated that approximately **** percent of products in the global online footwear industry were purchased via offline sales channel. The offline channel is forecast to keep the highest share (59.4 percent) by 2027.
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ÌÇÐÄÆÆ½â°æ. (April 10, 2023). Distribution of online and offline footwear e-commerce sales worldwide from 2017 to 2027 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /forecasts/1378345/footwear-e-commerce-sales-by-channel/
ÌÇÐÄÆÆ½â°æ. "Distribution of online and offline footwear e-commerce sales worldwide from 2017 to 2027." Chart. April 10, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /forecasts/1378345/footwear-e-commerce-sales-by-channel/
ÌÇÐÄÆÆ½â°æ. (2023). Distribution of online and offline footwear e-commerce sales worldwide from 2017 to 2027. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /forecasts/1378345/footwear-e-commerce-sales-by-channel/
ÌÇÐÄÆÆ½â°æ. "Distribution of Online and Offline Footwear E-commerce Sales Worldwide from 2017 to 2027." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Apr 2023, /forecasts/1378345/footwear-e-commerce-sales-by-channel/
ÌÇÐÄÆÆ½â°æ, Distribution of online and offline footwear e-commerce sales worldwide from 2017 to 2027 ÌÇÐÄÆÆ½â°æ, /forecasts/1378345/footwear-e-commerce-sales-by-channel/ (last visited July 21, 2026)
Distribution of online and offline footwear e-commerce sales worldwide from 2017 to 2027 [Graph], ÌÇÐÄÆÆ½â°æ, April 10, 2023. [Online]. Available: /forecasts/1378345/footwear-e-commerce-sales-by-channel/