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Video game purchasing frequency among gamers in the United States as of 3rd quarter 2025

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Sources

Release date

October 2025

Region

United States

Survey time period

Q3 2025

Special properties

video gamers

Supplementary notes

Original question: "How often do you typically purchase a new game?"

Citation formats

Video game purchasing frequency in the U.S. 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 13, 2025

According to a survey in the third quarter of 2025, ** of video gamers in the United States purchased video games less often than once per year. In contrast, ** percent of responding gamers stated that they bought new video games once per quarter or even more often.

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Video gaming audiences in the United StatesVideo game industryMobile gaming market in the United StatesOnline gaming
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