Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024
Characteristic
Share of respondents
Yes
40%
No
48%
Don't know
12%
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Original question: "Are you aware of children under the age of 18 years old accessing or attempting to access any of the products or services that you offer? (Base: All with products/services aimed at those 18+: 204)"
Citation formats
Awareness of companies of UK children using digital services 2024
A study, conducted in April 2024 among digital services companies in the United Kingdom (UK) with products and services aimed at those 18 years and older, found that nearly half of them were not aware of underage users attempting to use their products and services. Furthermore, 40 percent said they were aware of it, while 12 percent were not sure.
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Information Commissioner's Office. (April 9, 2024). Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1607320/children-using-digital-services-uk-awareness/
Information Commissioner's Office. "Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024." Chart. April 9, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1607320/children-using-digital-services-uk-awareness/
Information Commissioner's Office. (2024). Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1607320/children-using-digital-services-uk-awareness/
Information Commissioner's Office. "Awareness of Companies in The United Kingdom (Uk) about Children under 18 Years Old Attempting to Use Their Digital Services or Products as of April 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Apr 2024, /statistics/1607320/children-using-digital-services-uk-awareness/
Information Commissioner's Office, Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024 ÌÇÐÄÆƽâ°æ, /statistics/1607320/children-using-digital-services-uk-awareness/ (last visited July 15, 2026)
Awareness of companies in the United Kingdom (UK) about children under 18 years old attempting to use their digital services or products as of April 2024 [Graph], Information Commissioner's Office, April 9, 2024. [Online]. Available: /statistics/1607320/children-using-digital-services-uk-awareness/
