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Highly prioritized nutritional components in baby formula among consumers in China as of April 2024

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Source

Release date

June 2024

Region

China

Survey time period

April 2024

Number of respondents

2,012 respondents

Method of interview

Online survey

Supplementary notes

Multiple answers were allowed.

*DHA refers to docosahexaenoic acid.

**OPO refers to oligopolymorphic oligosaccharides.

Citation formats

Most sought-after nutritional components in baby formula in China 2024

Published by
T. Ozbun,
Mar 12, 2025

An April 2024 survey in China found that most consumers prioritized advanced nutrients like lactoferrin, OPO, DHA, and probiotics in baby formular, with **** percent, **** percent, and **** percent of respondents mentioning these, respectively. Chinese parents expected that baby formular can support balanced nutrition for infant growth, including physical, brain, and immune development.

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Statistics on " Maternity and childcare product industry in China "

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Maternity and childcare product industry in ChinaRetail industry in ChinaDemographics of ChinaWomen in ChinaDairy industry in China
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