According to an April 2024 survey in China, most consumers prioritized high quality when buying baby formula, with **** percent of respondents mentioning it, followed by nutritional diversity and reputation, with **** percent and **** percent of respondents, respectively. This highlights the importance of formula quality and trust in ensuring balanced nutrition for infants.
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iiMedia Research. (June 6, 2024). Leading decision-making factors when selecting infant formula among consumers in China as of April 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1560227/china-main-considerations-when-buying-baby-formula/
iiMedia Research. "Leading decision-making factors when selecting infant formula among consumers in China as of April 2024." Chart. June 6, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1560227/china-main-considerations-when-buying-baby-formula/
iiMedia Research. (2024). Leading decision-making factors when selecting infant formula among consumers in China as of April 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1560227/china-main-considerations-when-buying-baby-formula/
iiMedia Research. "Leading Decision-making Factors When Selecting Infant Formula among Consumers in China as of April 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Jun 2024, /statistics/1560227/china-main-considerations-when-buying-baby-formula/
iiMedia Research, Leading decision-making factors when selecting infant formula among consumers in China as of April 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1560227/china-main-considerations-when-buying-baby-formula/ (last visited July 23, 2026)
Leading decision-making factors when selecting infant formula among consumers in China as of April 2024 [Graph], iiMedia Research, June 6, 2024. [Online]. Available: /statistics/1560227/china-main-considerations-when-buying-baby-formula/