Original question: "To what extent do you think the addition of artificial intelligence in vehicle systems (e.g. voice activated features, autonomous driving) will be beneficial?"Â
*Number of respondents:
China: n=939;
India: n=882;
Japan: n=637;
South Korea: n=906;
Southeast Asia: n=5,028 (including respondents from Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam).
Citation formats
Customer opinions on AI in vehicle systems' benefit Asia 2024, by country
In a survey conducted in Asia from October to December 2024, around ** percent of respondents in India believed the addition of artificial intelligence (AI) in vehicle systems would be beneficial. In comparison, only around ** percent of respondents in Japan thought AI in their vehicles would bring benefits.Â
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Deloitte. (January 7, 2025). Consumer opinion on the benefit of artificial intelligence (AI) in vehicle systems in Asia as of December 2024, by select country or region [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/
Deloitte. "Consumer opinion on the benefit of artificial intelligence (AI) in vehicle systems in Asia as of December 2024, by select country or region." Chart. January 7, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/
Deloitte. (2025). Consumer opinion on the benefit of artificial intelligence (AI) in vehicle systems in Asia as of December 2024, by select country or region. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/
Deloitte. "Consumer Opinion on The Benefit of Artificial Intelligence (Ai) in Vehicle Systems in Asia as of December 2024, by Select Country or Region." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Jan 2025, /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/
Deloitte, Consumer opinion on the benefit of artificial intelligence (AI) in vehicle systems in Asia as of December 2024, by select country or region ÌÇÐÄÆƽâ°æ, /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/ (last visited August 03, 2026)
Consumer opinion on the benefit of artificial intelligence (AI) in vehicle systems in Asia as of December 2024, by select country or region [Graph], Deloitte, January 7, 2025. [Online]. Available: /statistics/1557317/apac-customer-opinions-on-ai-in-vehicles-benefit-by-country/
