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Main barriers to choosing lesser-known travel destinations over popular ones worldwide as of August 2024, by country

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Release date

September 2024

Region

Worldwide

Survey time period

August 2024

Number of respondents

19,000 respondents

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Main barriers to choosing lesser-known travel destinations worldwide 2024, by country

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 6, 2024

According to an August 2024 global study, safety concerns were the main barriers to choosing lesser-known travel destinations, with ** percent of respondents reporting so. That said, while two-thirds of respondents in Singapore mentioned safety concerns as the main barrier, just ** percent of the sample in Germany said the same. Meanwhile, confidence that there would be enough to do at the destination ranked high in India and the United Arab Emirates, being considered a barrier by ** and ** percent of respondents, respectively. 

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