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Gross rating point (GRP) share in TV advertising in Czechia in 2024, by television

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Source

Release date

January 2025

Region

Czechia

Survey time period

2024

Supplementary notes

TV spots and sponsoring, calculated for shopping CS of the listed entities, i.e. ÄŒT 15+, Media Club, Atmedia 15-69 and Nova Group 15-54

Citation formats

Gross rating point share in TV advertising in Czechia 2024, by television

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 21, 2025

The highest GRP share in TV advertising in Czechia in 2024 belonged to Media Club and therefore TV channel Prima. Media Club owned nearly ** percent of business networks in delivered GRPs.

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