Data is based on a daily monitoring of over four hundred mainstream online media brand ads in China, focusing on display and news feed advertising. It excludes search and content marketing ads.
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Leading luxury fashion brands in online advertising in China 2025
In China, Prada led online advertising spending in the luxury fashion sector during the first two months of 2025. Its online advertising efforts were rated at **** million in index points, trailed by Burberry.
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iResearch. (April 4, 2025). Largest luxury fashion brands in online advertising China in January and February 2025, based on ad placement index [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1479795/china-leading-luxury-fashion-advertisers-online/
iResearch. "Largest luxury fashion brands in online advertising China in January and February 2025, based on ad placement index." Chart. April 4, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1479795/china-leading-luxury-fashion-advertisers-online/
iResearch. (2025). Largest luxury fashion brands in online advertising China in January and February 2025, based on ad placement index. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1479795/china-leading-luxury-fashion-advertisers-online/
iResearch. "Largest Luxury Fashion Brands in Online Advertising China in January and February 2025, Based on Ad Placement Index." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Apr 2025, /statistics/1479795/china-leading-luxury-fashion-advertisers-online/
iResearch, Largest luxury fashion brands in online advertising China in January and February 2025, based on ad placement index ÌÇÐÄÆÆ½â°æ, /statistics/1479795/china-leading-luxury-fashion-advertisers-online/ (last visited August 05, 2026)
Largest luxury fashion brands in online advertising China in January and February 2025, based on ad placement index [Graph], iResearch, April 4, 2025. [Online]. Available: /statistics/1479795/china-leading-luxury-fashion-advertisers-online/