During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
When it comes to the most well-known dating services in Brazil, Tinder claims the top spot in 2024. The Los Angeles-based dating app has a brand awareness of ** percent, making it the most well-known dating app in the country, followed by Badoo and Par Perfeito with ** percent and ** percent brand awareness respectively. For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
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ÌÇÐÄÆƽâ°æ. (January 2, 2025). Leading dating services ranked by brand awareness in Brazil in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1459867/most-well-known-dating-services-in-brazil/
ÌÇÐÄÆƽâ°æ. "Leading dating services ranked by brand awareness in Brazil in 2024." Chart. January 2, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1459867/most-well-known-dating-services-in-brazil/
ÌÇÐÄÆƽâ°æ. (2025). Leading dating services ranked by brand awareness in Brazil in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1459867/most-well-known-dating-services-in-brazil/
ÌÇÐÄÆƽâ°æ. "Leading Dating Services Ranked by Brand Awareness in Brazil in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Jan 2025, /statistics/1459867/most-well-known-dating-services-in-brazil/
ÌÇÐÄÆƽâ°æ, Leading dating services ranked by brand awareness in Brazil in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1459867/most-well-known-dating-services-in-brazil/ (last visited July 30, 2026)
Leading dating services ranked by brand awareness in Brazil in 2024 [Graph], ÌÇÐÄÆƽâ°æ, January 2, 2025. [Online]. Available: /statistics/1459867/most-well-known-dating-services-in-brazil/
