In 2024, McDonald's reported that its various loyalty schemes had more than *** million active users worldwide. The company stated that it was hoping to increase the number to *** million by 2027.
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McDonald's. (February 10, 2025). Number of active users of McDonald's loyalty schemes worldwide in 2023, 2024, and 2027 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1459703/number-mc-donalds-loyalty-program-users/
McDonald's. "Number of active users of McDonald's loyalty schemes worldwide in 2023, 2024, and 2027 (in millions)." Chart. February 10, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1459703/number-mc-donalds-loyalty-program-users/
McDonald's. (2025). Number of active users of McDonald's loyalty schemes worldwide in 2023, 2024, and 2027 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1459703/number-mc-donalds-loyalty-program-users/
McDonald's. "Number of Active Users of Mcdonald's Loyalty Schemes Worldwide in 2023, 2024, and 2027 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Feb 2025, /statistics/1459703/number-mc-donalds-loyalty-program-users/
McDonald's, Number of active users of McDonald's loyalty schemes worldwide in 2023, 2024, and 2027 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1459703/number-mc-donalds-loyalty-program-users/ (last visited July 15, 2026)
Number of active users of McDonald's loyalty schemes worldwide in 2023, 2024, and 2027 (in millions) [Graph], McDonald's, February 10, 2025. [Online]. Available: /statistics/1459703/number-mc-donalds-loyalty-program-users/
