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Return on investment of Disney's biggest Intellectual Properties (IPs) worldwide as of March 2024

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Source

Release date

March 2024

Region

Worldwide

Survey time period

as of March 2024

Supplementary notes

Includes theatrical releases, home entertainment, TV, and consumer products.

Citation formats

Return on investment of selected franchises of Disney worldwide 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 15, 2024

As of March 2024, Disney's most profitable franchise has been "Frozen", which has recorded a *** times return on investment since the release of the first movie in 2013. After acquiring Lucasfilm for **** billion U.S. dollars in 2012, Disney has made a *** return on its investment, meaning that the "Star Wars" franchise has earned about ** billion dollars.

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