According to a survey on internet user behavior in Thailand, in 2022, Gen Y led among other age groups with the highest share of respondents who buy and sell products and services online, at approximately **** percent. This was followed by Gen Z with around **** percent of the survey respondents.
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ETDA, & Ministry of Digital Economy and Society (Thailand). (November 21, 2022). Share of internet users in Thailand who are online buyers and sellers as of July 2022, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/
ETDA, und Ministry of Digital Economy and Society (Thailand). "Share of internet users in Thailand who are online buyers and sellers as of July 2022, by age group." Chart. November 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/
ETDA, Ministry of Digital Economy and Society (Thailand). (2022). Share of internet users in Thailand who are online buyers and sellers as of July 2022, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/
ETDA, and Ministry of Digital Economy and Society (Thailand). "Share of Internet Users in Thailand Who Are Online Buyers and Sellers as of July 2022, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Nov 2022, /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/
ETDA & Ministry of Digital Economy and Society (Thailand), Share of internet users in Thailand who are online buyers and sellers as of July 2022, by age group ÌÇÐÄÆƽâ°æ, /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/ (last visited August 01, 2026)
Share of internet users in Thailand who are online buyers and sellers as of July 2022, by age group [Graph], ETDA, & Ministry of Digital Economy and Society (Thailand), November 21, 2022. [Online]. Available: /statistics/1422556/thailand-online-buyer-and-seller-penetration-by-age-group/
