In a 2025 survey, it was found that the majority of people in the United Kingdom watched ad-supported streaming content on televisions, as cited by about **** percent of respondents. By contrast, around **** percent of consumers watched AVOD and FAST content on smartphones.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
TiVo. (November 4, 2025). Share of consumers viewing ad-supported streaming content in the United Kingdom in 2nd quarter 2025, by device [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1416613/consumers-avod-fast-viewing-devices-uk/
TiVo. "Share of consumers viewing ad-supported streaming content in the United Kingdom in 2nd quarter 2025, by device." Chart. November 4, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1416613/consumers-avod-fast-viewing-devices-uk/
TiVo. (2025). Share of consumers viewing ad-supported streaming content in the United Kingdom in 2nd quarter 2025, by device. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1416613/consumers-avod-fast-viewing-devices-uk/
TiVo. "Share of Consumers Viewing Ad-supported Streaming Content in The United Kingdom in 2nd Quarter 2025, by Device." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Nov 2025, /statistics/1416613/consumers-avod-fast-viewing-devices-uk/
TiVo, Share of consumers viewing ad-supported streaming content in the United Kingdom in 2nd quarter 2025, by device ÌÇÐÄÆƽâ°æ, /statistics/1416613/consumers-avod-fast-viewing-devices-uk/ (last visited July 15, 2026)
Share of consumers viewing ad-supported streaming content in the United Kingdom in 2nd quarter 2025, by device [Graph], TiVo, November 4, 2025. [Online]. Available: /statistics/1416613/consumers-avod-fast-viewing-devices-uk/
