During a 2023 survey carried out in Ireland, ** percent of responding consumers aged 16 to 24 said a testimony of a celebrity or an influencer convinced them to buy a certain product or service. The share stood at ** percent for the age group ** to **.
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An Post. (May 15, 2023). Share of consumers in selected age groups whose purchase decisions have been impacted by a celebrity or an influencer in Ireland as of May 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1405208/impact-influencers-purchase-decisions-ireland/
An Post. "Share of consumers in selected age groups whose purchase decisions have been impacted by a celebrity or an influencer in Ireland as of May 2023." Chart. May 15, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1405208/impact-influencers-purchase-decisions-ireland/
An Post. (2023). Share of consumers in selected age groups whose purchase decisions have been impacted by a celebrity or an influencer in Ireland as of May 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1405208/impact-influencers-purchase-decisions-ireland/
An Post. "Share of Consumers in Selected Age Groups Whose Purchase Decisions Have Been Impacted by a Celebrity or An Influencer in Ireland as of May 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 May 2023, /statistics/1405208/impact-influencers-purchase-decisions-ireland/
An Post, Share of consumers in selected age groups whose purchase decisions have been impacted by a celebrity or an influencer in Ireland as of May 2023 ÌÇÐÄÆƽâ°æ, /statistics/1405208/impact-influencers-purchase-decisions-ireland/ (last visited July 26, 2026)
Share of consumers in selected age groups whose purchase decisions have been impacted by a celebrity or an influencer in Ireland as of May 2023 [Graph], An Post, May 15, 2023. [Online]. Available: /statistics/1405208/impact-influencers-purchase-decisions-ireland/
