According to a survey conducted in Japan in February 2023, about **** of all respondents stated their interest to buy from the Chinese fast fashion online retailer SHEIN. The demographic with the highest desire to use the store were female teenagers, of whom almost ** percent reported a strong intent. In general, female consumers were more inclined to use SHEIN.
The private company headquartered in Guangzhou specializes in low priced clothes that are produced domestically, primarily for an international market.
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LINE Research. (February 20, 2023). Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023, by age and gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/
LINE Research. "Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023, by age and gender." Chart. February 20, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/
LINE Research. (2023). Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023, by age and gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/
LINE Research. "Desire to Buy at Chinese Fashion Retailer Shein among Japanese Consumers as of February 2023, by Age and Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 20 Feb 2023, /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/
LINE Research, Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023, by age and gender ÌÇÐÄÆÆ½â°æ, /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/ (last visited July 31, 2026)
Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023, by age and gender [Graph], LINE Research, February 20, 2023. [Online]. Available: /statistics/1378528/japan-shein-purchase-desire-by-age-and-gender/