Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023
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Physical means of payment consumers prefer to pay with if all payment methods were available
Supplementary notes
The source adds a total of 19,293 consumers were surveyed and this includes both Klarna users and users who did not use Klarna. It also adds that sample sizes were nationally representative.
The source does not specify the survey method used.
 The source adjusts categories like Millennials as they grow older. The age groups are as follows:
Gen Z: 18-24 years for 2022, 18-26 for 2023;
Millennials: 25-40 years for 2022, 27-42 for 2023;
Gen X: 41-56 years for 2022, 43-58 years for 2023;
Baby boomer: 57-75 years for 2022, 59-77 for 2023.
Citation formats
Preference for biometric payments in Sweden in 2023, by age and gender
The preference of Swedish Gen Z to use biometric authentication for payments over other options available to them was higher than among Millennials. This is according to a survey held among consumers ages 18 to 75. "Biometric payments" is a term that captures any POS payment performed using a person's physical traits. This can include iris scanning or speech recognition, but often refers to facial recognition and fingerprint scanning. The source claims the use of biometric payment is "on the horizon", although it does not specify which type of biometric authentication it refers to here.
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Klarna. (September 14, 2023). Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/1361308/biometric-payment-preferences-in-sweden/
Klarna. "Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023." Chart. September 14, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/1361308/biometric-payment-preferences-in-sweden/
Klarna. (2023). Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/1361308/biometric-payment-preferences-in-sweden/
Klarna. "Share of Respondents in Sweden Who Prefer to Pay with Biometric Payment Authentication over Cash, Card, Mobile Phone, or Smartwatch from 2nd Quarter of 2022 to 2nd Quarter of 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 14 Sep 2023, /statistics/1361308/biometric-payment-preferences-in-sweden/
Klarna, Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1361308/biometric-payment-preferences-in-sweden/ (last visited July 19, 2026)
Share of respondents in Sweden who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch from 2nd quarter of 2022 to 2nd quarter of 2023 [Graph], Klarna, September 14, 2023. [Online]. Available: /statistics/1361308/biometric-payment-preferences-in-sweden/