Directors, managers, strategists and other executives from the Commercial and Marketing sector
Supplementary notes
* Between August 16 and September 9, 2022, 101 responses were obtained from specialists from B2B, B2C and B2B2C companies. From September 9 to September 16, 2022, another 6 interviews were conducted with specialists in CRM and Digital Strategy.
Citation formats
Main CRM characteristic needed to stimulate investments in Peru 2023
In order for Peruvian companies to invest in Customer Relationship Management (CRM) tools in 2023, they need to be flexible and customizable, with no programming required. Additionally, ** percent of respondents stated that their company would invest in a CRM software if it were easy to use and implement.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Neo Consulting. (December 12, 2022). Most important characteristic that a Customer Relationship Management (CRM) software should have in order to stimulate investment in Peru in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1358177/peru-crm-characteristic-needed-for-investments/
Neo Consulting. "Most important characteristic that a Customer Relationship Management (CRM) software should have in order to stimulate investment in Peru in 2023." Chart. December 12, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1358177/peru-crm-characteristic-needed-for-investments/
Neo Consulting. (2022). Most important characteristic that a Customer Relationship Management (CRM) software should have in order to stimulate investment in Peru in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1358177/peru-crm-characteristic-needed-for-investments/
Neo Consulting. "Most Important Characteristic That a Customer Relationship Management (Crm) Software Should Have in Order to Stimulate Investment in Peru in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Dec 2022, /statistics/1358177/peru-crm-characteristic-needed-for-investments/
Neo Consulting, Most important characteristic that a Customer Relationship Management (CRM) software should have in order to stimulate investment in Peru in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1358177/peru-crm-characteristic-needed-for-investments/ (last visited July 23, 2026)
Most important characteristic that a Customer Relationship Management (CRM) software should have in order to stimulate investment in Peru in 2023 [Graph], Neo Consulting, December 12, 2022. [Online]. Available: /statistics/1358177/peru-crm-characteristic-needed-for-investments/
