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Main factors driving selection of do-it-yourself (DIY) and home improvement product brands in Russia in 2022

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Source

Release date

June 2022

Region

Russia

Survey time period

May 2022

Number of respondents

1,600 respondents

Age group

18 years and older

Supplementary notes

Figures have been rounded.

Citation formats

DIY and home improvement product brand choice factors in Russia 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 6, 2022
For *** out of ten Russians, high quality of products was the most important factor determining their choice of brands of home improvement goods, according to a survey from May 2022. The availability of discounts and special offers was the second leading driver, named by about ** percent of the respondents.
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