| Characteristic | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Can no longer stand the style of the old bathroom | 48% | 48% | 47% | 46% |
| Old bathroom deteriorated or broke down | 34% | 34% | 35% | 35% |
| Improving the resale value | 28% | 31% | 26% | 28% |
| Finally have the means | 28% | 30% | 30% | 28% |
| Making my bathroom more accommodating | 24% | 23% | 27% | 27% |
| Finally have the time | 21% | 22% | 21% | 21% |
| Personalizing a recently purchased home | 22% | 21% | 22% | 17% |
| Old bathroom lacked sufficient storage | 14% | 13% | 12% | 13% |
| Old bathroom lacked sufficient lighting | 8% | 10% | 9% | 9% |
| Old bathroom lacked sufficient ventilation | 8% | 8% | - | 9% |
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Source
Release date
September 2025
Region
United States
Survey time period
2022 to 2025
Number of respondents
1,738 respondents
Age group
18 years and older
Special properties
Houzz users who had completed a bathroom remodel or addition project in the past 12 months, or homeowners currently working on one or planning to start one in the next three months.
Method of interview
Online survey
Supplementary notes
Percentages reflect proportion of homeowners who had completed, were currently working on or were planning a master bathroom renovation during 2022-25.
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