Purchasing products or services online is common and frequent among Israeli internet users. According to a survey conducted in the second quarter of 2025, almostÌý** percent of the respondents purchased a product or service online on a weekly basis. Additionally, **Ìýpercent of the surveyed population reported that they used online price comparison services, while some **Ìýpercent engaged in online grocery shopping weekly. Estimates showed that the e-commerce market revenue in Israel will reach aboutÌý***Ìýbillion U.S. dollars in 2026.Ìý
E-commerce purchase drivers
Among Israeli shoppers in 2025, were a clear driver of purchasing decisions. Another findingÌýfrom this survey was that aboutÌý**Ìýpercent of online consumers found coupons and discounts as an encouraging factor in purchase making. Other incentives for online shopping were easy returns, and positive reviews.
Online food delivery thriving
Israel’s online food delivery services have expanded rapidly in recent years. Delivery platforms active in the country included Wolt and Ten bis. According to 2025 estimates, the number of people that ordered food online that year reached overÌý*** million. This reflected an increase of almost * users since 2020. It was estimated that theÌýtotal annual value of online food orders surpassed ***Ìýmillion U.S. dollars in 2026.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
We Are Social, & DataReportal, & Meltwater. (November 8, 2025). Share of people who engaged in weekly e-commerce activities in Israel in the 2nd quarter of 2025, by type of activity [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/
We Are Social, und DataReportal, und Meltwater. "Share of people who engaged in weekly e-commerce activities in Israel in the 2nd quarter of 2025, by type of activity." Chart. November 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/
We Are Social, DataReportal, Meltwater. (2025). Share of people who engaged in weekly e-commerce activities in Israel in the 2nd quarter of 2025, by type of activity. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/
We Are Social, and DataReportal, and Meltwater. "Share of People Who Engaged in Weekly E-commerce Activities in Israel in The 2nd Quarter of 2025, by Type of Activity." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Nov 2025, /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/
We Are Social & DataReportal & Meltwater, Share of people who engaged in weekly e-commerce activities in Israel in the 2nd quarter of 2025, by type of activity ÌÇÐÄÆƽâ°æ, /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/ (last visited July 28, 2026)
Share of people who engaged in weekly e-commerce activities in Israel in the 2nd quarter of 2025, by type of activity [Graph], We Are Social, & DataReportal, & Meltwater, November 8, 2025. [Online]. Available: /statistics/1326440/share-of-weekly-e-commerce-activities-of-internet-users-in-israel/
