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Willingness of consumers to spend on social status items in China as of June 2021, by income group

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Source

Release date

March 2022

Region

China

Survey time period

June 2021

Number of respondents

10,140 respondents

Age group

18-65 years

Method of interview

Questionnaire

Supplementary notes

Survey question: Which of the following two descriptions do you agree more to?

One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of November 2023).

Citation formats

Consumer willingness to spend on social status items in China 2021, by income

Published by Zeynep Dierks, Jul 5, 2022
According to a 2021 survey on willingness to spend to highlight social status, ** percent of the respondents in China earning * yuan and above indicated that they are willing to spend more on buying products that highlight their social status. On the other hand, ** percent of the respondents that were earning yuan and below indicated that they are not willing to spend more on buying products that highlight their social status.
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