In 2021, the average Pole was willing to pay zloty per month for Facebook to have no access to either data aggregated on the platform or from other sources. For no access to private data on Google, including activity on other portals, respondents would be willing to pay zloty per month. If users were to receive non-personalized advertising on the platform, they would expect compensation of **** zloty for Google and **** zloty for Facebook.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
The Polish Economic Institute. (December 1, 2021). Willingness to pay a monthly fee to protect personal information on Facebook and Google in Poland in 2021 (in zloty) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/
The Polish Economic Institute. "Willingness to pay a monthly fee to protect personal information on Facebook and Google in Poland in 2021 (in zloty)." Chart. December 1, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/
The Polish Economic Institute. (2021). Willingness to pay a monthly fee to protect personal information on Facebook and Google in Poland in 2021 (in zloty). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/
The Polish Economic Institute. "Willingness to Pay a Monthly Fee to Protect Personal Information on Facebook and Google in Poland in 2021 (in Zloty)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Dec 2021, /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/
The Polish Economic Institute, Willingness to pay a monthly fee to protect personal information on Facebook and Google in Poland in 2021 (in zloty) ÌÇÐÄÆÆ½â°æ, /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/ (last visited July 31, 2026)
Willingness to pay a monthly fee to protect personal information on Facebook and Google in Poland in 2021 (in zloty) [Graph], The Polish Economic Institute, December 1, 2021. [Online]. Available: /statistics/1312960/poland-willingness-to-pay-a-monthly-fee-to-protect-personal-information/