among shoppers who always or very frequently buy online
Method of interview
Online survey
Supplementary notes
Original question: Considering your general shopping behavior in physical stores or online, please indicate how often you are shopping in the following ways.
The source did not enumerate the number of respondents per country. In total, the survey was conducted among 9,370 consumers in 26 different territories, Thailand included.
Citation formats
Share of online shopping ways among shoppers Thailand 2019-2021
As of December 2021, a survey conducted on global consumer insights revealed that ** percent of Thai respondents who always or very frequently shopped online stated that they were actively seeking the best deal. The same survey also showed that ** percent of the Thai respondents also shopped via mobile devices or smartphones on a daily or weekly basis in that same period.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
PwC. (December 31, 2021). Share of online shopping behaviors among consumers in Thailand between 2019 and 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1312773/thailand-online-shopping-behavior/
PwC. "Share of online shopping behaviors among consumers in Thailand between 2019 and 2021." Chart. December 31, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1312773/thailand-online-shopping-behavior/
PwC. (2021). Share of online shopping behaviors among consumers in Thailand between 2019 and 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1312773/thailand-online-shopping-behavior/
PwC. "Share of Online Shopping Behaviors among Consumers in Thailand between 2019 and 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Dec 2021, /statistics/1312773/thailand-online-shopping-behavior/
PwC, Share of online shopping behaviors among consumers in Thailand between 2019 and 2021 ÌÇÐÄÆƽâ°æ, /statistics/1312773/thailand-online-shopping-behavior/ (last visited July 22, 2026)
Share of online shopping behaviors among consumers in Thailand between 2019 and 2021 [Graph], PwC, December 31, 2021. [Online]. Available: /statistics/1312773/thailand-online-shopping-behavior/
