According to a survey conducted in the United States in November 2021, 37 percent of respondents stated that they had heard nothing at all about Facebook shifting its focus from social media to virtual reality whilst ten percent of respondents said that they had heard a lot about it. In late October, Facebook restructured and rebranded itself as Meta while announcing a strategic shift towards the metaverse, a virtual reality project.
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Morning Consult. (November 2, 2021). Share of adults in the United States who have heard of Facebook shifting its focus from social media to virtual reality as of November 2021 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1278836/united-states-facebook-virtual-reality/
Morning Consult. "Share of adults in the United States who have heard of Facebook shifting its focus from social media to virtual reality as of November 2021." Chart. November 2, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1278836/united-states-facebook-virtual-reality/
Morning Consult. (2021). Share of adults in the United States who have heard of Facebook shifting its focus from social media to virtual reality as of November 2021. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1278836/united-states-facebook-virtual-reality/
Morning Consult. "Share of Adults in The United States Who Have Heard of Facebook Shifting Its Focus from Social Media to Virtual Reality as of November 2021." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Nov 2021, /statistics/1278836/united-states-facebook-virtual-reality/
Morning Consult, Share of adults in the United States who have heard of Facebook shifting its focus from social media to virtual reality as of November 2021 ÌÇÐÄÆÆ½â°æ, /statistics/1278836/united-states-facebook-virtual-reality/ (last visited July 23, 2026)
Share of adults in the United States who have heard of Facebook shifting its focus from social media to virtual reality as of November 2021 [Graph], Morning Consult, November 2, 2021. [Online]. Available: /statistics/1278836/united-states-facebook-virtual-reality/