As of the third quarter of 2024, around ** percent of internet users in India discovered new brands or products via advertisements on television. In comparison, **** percent of internet users that were surveyed used search engines for discovering new brands in the same quarter of the year.
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DataReportal. (February 25, 2025). Leading channels for discovering new brands among internet users in India as of 3rd quarter 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1267393/india-sources-of-new-brand-discovery/
DataReportal. "Leading channels for discovering new brands among internet users in India as of 3rd quarter 2024." Chart. February 25, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1267393/india-sources-of-new-brand-discovery/
DataReportal. (2025). Leading channels for discovering new brands among internet users in India as of 3rd quarter 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1267393/india-sources-of-new-brand-discovery/
DataReportal. "Leading Channels for Discovering New Brands among Internet Users in India as of 3rd Quarter 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Feb 2025, /statistics/1267393/india-sources-of-new-brand-discovery/
DataReportal, Leading channels for discovering new brands among internet users in India as of 3rd quarter 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1267393/india-sources-of-new-brand-discovery/ (last visited July 27, 2026)
Leading channels for discovering new brands among internet users in India as of 3rd quarter 2024 [Graph], DataReportal, February 25, 2025. [Online]. Available: /statistics/1267393/india-sources-of-new-brand-discovery/