According to a survey by on online travel agencies (OTA) conducted in June 2023, ** percent of respondents in China stated that they have used an online travel agency. The most popular online travel agencies in China were Ctrip (Trip.com), Fliggy, and Qunar.
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Rakuten Insight. (August 2, 2023). Online travel agency usage in China as of June 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1201696/china-online-travel-agency-usage/
Rakuten Insight. "Online travel agency usage in China as of June 2023." Chart. August 2, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1201696/china-online-travel-agency-usage/
Rakuten Insight. (2023). Online travel agency usage in China as of June 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1201696/china-online-travel-agency-usage/
Rakuten Insight. "Online Travel Agency Usage in China as of June 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Aug 2023, /statistics/1201696/china-online-travel-agency-usage/
Rakuten Insight, Online travel agency usage in China as of June 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1201696/china-online-travel-agency-usage/ (last visited July 26, 2026)
Online travel agency usage in China as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: /statistics/1201696/china-online-travel-agency-usage/