Data security is important for tech buyers. * surveyed business-to-business (B2B) technology buyers take data security into consideration when making a purchasing decision.
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TrustRadius. (November 10, 2020). Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. "Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020." Chart. November 10, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. (2020). Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. "Percentage of Business-to-business (B2b) Technology Buyers That Consider Data Security When Deciding to Make a Purchase Worldwide in 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Nov 2020, /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius, Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 ÌÇÐÄÆÆ½â°æ, /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/ (last visited July 24, 2026)
Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 [Graph], TrustRadius, November 10, 2020. [Online]. Available: /statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/