Multiple answers were possible.
The survey question was phrased by the source as follows: "Di solito, quali social media preferisci usare per seguire i contenuti online pubblicati da musei, gallerie o istituti culturali? Seleziona tutte le risposte che ritieni opportune".
Citation formats
Preferred social media among Italians to follow museums 2020, by gender
According to a survey published in 2020, Facebook was the most popular social media among Italians to follow museums, galleries, and similar cultural institutions online. Moreover, this platform was more popular among female respondents than male ones. About ** percent of women respondents claimed to use Facebook to check the online content published by museums, whereas ** percent of men did the same. On the other hand, YouTube was slightly more popular among men.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
YouGov Italy. (September 18, 2020). Preferred social media platforms among Italians to follow museums, galleries, and similar cultural institutions online in 2020, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/
YouGov Italy. "Preferred social media platforms among Italians to follow museums, galleries, and similar cultural institutions online in 2020, by gender." Chart. September 18, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/
YouGov Italy. (2020). Preferred social media platforms among Italians to follow museums, galleries, and similar cultural institutions online in 2020, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/
YouGov Italy. "Preferred Social Media Platforms among Italians to Follow Museums, Galleries, and Similar Cultural Institutions Online in 2020, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Sep 2020, /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/
YouGov Italy, Preferred social media platforms among Italians to follow museums, galleries, and similar cultural institutions online in 2020, by gender ÌÇÐÄÆƽâ°æ, /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/ (last visited August 03, 2026)
Preferred social media platforms among Italians to follow museums, galleries, and similar cultural institutions online in 2020, by gender [Graph], YouGov Italy, September 18, 2020. [Online]. Available: /statistics/1178794/top-social-media-among-italians-to-follow-museums-by-gender/
