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Connected TV audience in Europe in 2020, by streaming frequency

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Source

Release date

July 2020

Region

Europe

Survey time period

March to April 2020

Number of respondents

7,500 respondents

Age group

18 years and older

Special properties

respondents who self-identify as CTV viewers

Method of interview

Online panel

Supplementary notes

* The source notes that connected TV (CTV) is a television set connected to the internet through the built-in capabilities of a smart TV, or through a streaming device or gaming console, that enables the viewing of video content streamed on a large screen.

Citation formats

CTV audience in Europe 2020, by streaming frequency

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 13, 2020
According to a survey conducted between March and April 2020, ** percent of the connected TV (CTV) audience in Europe were daily streamers. CTV also counted among its audience ** percent of respondents who streamed several times a week. A share of percent of CTV viewers streamed less than weekly but at least monthly.
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