| Characteristic | Agree | Disagree |
|---|---|---|
| To justify their high prices, brands will have to include quality services to them | 95% | 5% |
| Clients are willing to keep paying more for luxury goods if they are experiencing something truly unique in stores | 93% | 7% |
| Younger generations (15-28 years) like luxury brands but will not pay the current price of luxury. Brands will have to lower their prices | 39% | 61% |
| Luxury has become too expensive. Brands will have to lower their prices | 24% | 76% |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Loading statistic...
Download
Source
Source
Release date
December 2019
More information
Region
France
Survey time period
November 20-28, 2019
Number of respondents
195 respondents
Special properties
Luxury professionals (management, brand managers, marketing directors, agencies specialized in luxury...)
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Which of the following statements is closest to your view [of luxury prices for the next years]?"
The source did not specify the age of the respondents.
Citation formats
