*The original survey question was: "Do you expect to spend more or less on grocery delivery service because of the coronavirus, or is there no change?"
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Change in generational spending on grocery deliveries due to COVID-19 US 2020
According to a poll conducted in May 2020, around 31 percent of Millennials in the United States expected to spend more on grocery delivery services due to the coronavirus pandemic. As for Baby Boomers, that figure stood at 17 percent.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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Morning Consult. (May 1, 2020). Expected change in consumer spending on grocery delivery services due to the coronavirus in the United States in May 2020, by generation* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/
Morning Consult. "Expected change in consumer spending on grocery delivery services due to the coronavirus in the United States in May 2020, by generation*." Chart. May 1, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/
Morning Consult. (2020). Expected change in consumer spending on grocery delivery services due to the coronavirus in the United States in May 2020, by generation*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/
Morning Consult. "Expected Change in Consumer Spending on Grocery Delivery Services Due to The Coronavirus in The United States in May 2020, by Generation*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 May 2020, /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/
Morning Consult, Expected change in consumer spending on grocery delivery services due to the coronavirus in the United States in May 2020, by generation* ÌÇÐÄÆƽâ°æ, /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/ (last visited July 28, 2026)
Expected change in consumer spending on grocery delivery services due to the coronavirus in the United States in May 2020, by generation* [Graph], Morning Consult, May 1, 2020. [Online]. Available: /statistics/1122010/coronavirus-willingness-to-spend-on-grocery-delivery-by-generation-us/
