During the July 2019 survey of shoppers worldwide, ** percent of respondents stated that they preferred to make first-time purchases at a physical store , whereas ** percent of repeat buyers preferred online marketplaces. In total, approximately of repeat purchases are made online.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Salesforce Research. (October 15, 2019). Shopping locations that United States shoppers prefer to shop at for first-time and repeat purchases as of July 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/
Salesforce Research. "Shopping locations that United States shoppers prefer to shop at for first-time and repeat purchases as of July 2019." Chart. October 15, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/
Salesforce Research. (2019). Shopping locations that United States shoppers prefer to shop at for first-time and repeat purchases as of July 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/
Salesforce Research. "Shopping Locations That United States Shoppers Prefer to Shop at for First-time and Repeat Purchases as of July 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Oct 2019, /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/
Salesforce Research, Shopping locations that United States shoppers prefer to shop at for first-time and repeat purchases as of July 2019 ÌÇÐÄÆƽâ°æ, /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/ (last visited July 22, 2026)
Shopping locations that United States shoppers prefer to shop at for first-time and repeat purchases as of July 2019 [Graph], Salesforce Research, October 15, 2019. [Online]. Available: /statistics/1109743/online-shopper-preference-for-first-time-repeat-purchases-platform-usa/
