| Characteristic | Share of respondents |
|---|---|
| Don't plan to take any actions or no impact to business | 37% |
| Lower operations/technology infrastructure, office rental/workspace costs and lower spending on marketing and advertising | 30% |
| Lower operations/technology infrastructure costs and lower spending on marketing and advertising | 11% |
| Lower operations/technology infrastructure costs | 7% |
| Lower office rental/workspace costs and lower spending on marketing and advertising | 7% |
| Lower spending on marketing and advertising | 4% |
| Lower office rental/workspace costs | 4% |
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Source
Source
Release date
March 2020
More information
Region
India
Survey time period
March 2020
Number of respondents
4,382 respondents
Method of interview
Online survey
Supplementary notes
Survey question:
"What is the primary way you plan to reduce other costs for your business to cope with the coronavirus slowdown?"
Exact survey date was not specified by the source.
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