This statistic presents the ranking of the social networks most used by B2C and B2B companies in France in 2021. That year, Facebook was the flagship social network with almost all of the B2C commerce companies surveyed using it in a professional environment. Facebook, Twitter, Instagram and YouTube were close in terms of pole positions of the social networks most used by B2B companies (more than ** percent).
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Hootsuite. (June 16, 2021). Share of B2B and B2C companies using social networks in France in 2021, by social network [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/
Hootsuite. "Share of B2B and B2C companies using social networks in France in 2021, by social network." Chart. June 16, 2021. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/
Hootsuite. (2021). Share of B2B and B2C companies using social networks in France in 2021, by social network. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/
Hootsuite. "Share of B2b and B2c Companies Using Social Networks in France in 2021, by Social Network." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Jun 2021, /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/
Hootsuite, Share of B2B and B2C companies using social networks in France in 2021, by social network ÌÇÐÄÆÆ½â°æ, /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/ (last visited August 06, 2026)
Share of B2B and B2C companies using social networks in France in 2021, by social network [Graph], Hootsuite, June 16, 2021. [Online]. Available: /statistics/1090832/ranking-of-the-most-used-social-media-by-b2b-and-b2c-companies-france/