This question was phrased by the source as follows: "What are your expectations about brick and mortar stores as hyper, super, convenience stores, discounters for the future?"
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Expectations of Millennials in Italy about brick-and-mortar stores 2018
As of 2018, Italian Millennials developed many expectations concerning brick and mortar stores. ** percent of Italian young shoppers asserted that they expected less plastic usage for packaging, while ** percent focused mainly on more local brands products. Millennials also looked for different promo activities and easier check-outs.
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IRI. (October 1, 2018). Expectations of Millennials in Italy about brick-and-mortar stores in 2018 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/
IRI. "Expectations of Millennials in Italy about brick-and-mortar stores in 2018." Chart. October 1, 2018. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/
IRI. (2018). Expectations of Millennials in Italy about brick-and-mortar stores in 2018. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/
IRI. "Expectations of Millennials in Italy about Brick-and-mortar Stores in 2018." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Oct 2018, /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/
IRI, Expectations of Millennials in Italy about brick-and-mortar stores in 2018 ÌÇÐÄÆƽâ°æ, /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/ (last visited August 01, 2026)
Expectations of Millennials in Italy about brick-and-mortar stores in 2018 [Graph], IRI, October 1, 2018. [Online]. Available: /statistics/1068062/expectations-of-millennials-in-italy-about-brick-and-mortar-stores/
