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Monthly value of online sales of still and sparkling wine* in Italy in 2017 and 2018 (in thousand euros)

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Source

Release date

April 2019

Region

Italy

Survey time period

2018

Supplementary notes

Sales on Amazon and online marketplaces of still wine and spumante

Citation formats

Monthly online sales value of wine in Italy 2017-2018

Published by
Yihan Ma,
Oct 25, 2019
In Italy, online sales of wine reached their peak in the month of December. Both in 2017 and 2018, data showed that the sales value increased dramatically to 2.5 and three billion euros during the last month of the year. The month of November reported significant sales too because of Single Day and Black Friday offers on marketplaces (Amazon included).
Also, the source added that in 2018 the revenues from wine sales increased by 18 percent in the e-commerce despite the price indexes of wine on online marketplaces were 50 percent higher than in offline channels.
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