Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019
Characteristic
Share of respondents
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The sample was balanced by age and gender to ensure representative results.
Supplementary notes
The question asked in the survey was as follows: "Have you seen an online advert while outdoors and decided to walk to the nearest physical store to look for relevant products?"
Citation formats
Online ads translating into in-store footfall Singapore 2019
According to the results of a survey on Singaporean shoppers between April and May 2019, ** percent of respondents stated that they had been influenced by online ads they saw while outdoors to visit the nearest physical store to look for the relevant products. Digital advertising was forecasted to grow both in expenditure and market share, and the results of this survey seemed to prove the effectiveness of online advertising in increasing footfall to physical stores.
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Blis Media. (June 19, 2019). Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/
Blis Media. "Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019." Chart. June 19, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/
Blis Media. (2019). Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/
Blis Media. "Respondents Who Had Been Influenced to Visit The Nearest Physical Store to Look for a Product after Seeing An Online Ad While Outdoors in Singapore as of May 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Jun 2019, /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/
Blis Media, Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019 ÌÇÐÄÆƽâ°æ, /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/ (last visited July 31, 2026)
Respondents who had been influenced to visit the nearest physical store to look for a product after seeing an online ad while outdoors in Singapore as of May 2019 [Graph], Blis Media, June 19, 2019. [Online]. Available: /statistics/1029587/singapore-online-ads-leading-to-in-store-footfall/
