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Purchase criteria for food in the U.S. as of September 2025

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Source

Number of respondents

15,492 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Out of the following, which are the most important aspects when choosing your food?"

If you need more information, you can have a look at the Consumer ÌÇÐÄÆƽâ°æ Methodology.

Citation formats

Purchase criteria for food in the U.S. 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 25, 2025
* and ** are the top two answers among U.S. consumers in our survey on the subject of "Purchase criteria for food".
The survey was conducted online among 15,492 respondents in the United States, in 2025.
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Statistics on " Food shopping behavior in the U.S. "

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Other statistics that may interest you Food shopping behavior in the U.S.

Shopping trips

4

Factors influencing the purchase decision

8

Grocery shopping online

6

Food expenditure

6

Store selection

6

Food inflation

6

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Topics

Food shopping behavior in the U.S.Online grocery shopping in the United StatesU.S. generations: grocery shopping behaviorFood shopping behavior in CanadaOnline grocery shopping in the United Kingdom (UK)
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