Children's products in Italy - statistics & facts
Italy still has a relatively large child population makes the children’s products attractive for manufacturers and businesses alike. However, figures show that the number of children in Italy is decreasing which will have an impact on the market. Children’s products are items manufactured, designed, and primarily intended to be used by kids up to 12 years of age. These can range from consumer goods for infants and toddlers, e.g., diapers, pacifiers, and simple toys, all the way to products for those that are a little older, such as skateboards, card & board games, easy-to-read children’s literature, and running shoes.
