Julia Stoll
Research expert covering TV and video media
Gaming market in Colombia - statistics & facts
When it comes to video games, Mexico and Brazil undoubtedly rule the Latin American market. However, other economies are discreetly joining the competition. One of these is Colombia, which in 2020 had the fourth highest gaming revenue in the region, directly behind Argentina and ahead of Chile. Among the fastest growing segments in the country is mobile gaming. Accessible anywhere, and easy to pick up and put down, both adept gamers as well as regular smartphone and tablet users have developed a taste for playing on smaller screens. Although the popularity of mobile games had already been growing in recent years, the COVID-19 pandemic acted as a catalyst to reinforce their adoption, also driving other trends such as the consumption of online collaborative games.
