Julia Stoll
Research expert covering TV and video media
Video gaming in Mexico - statistics & facts
Reaching 77 percent of its population, video games already became a standard leisure activity for at least 104.1 million Mexicans in 2022. With the second-largest gaming audience and the highest gaming penetration in Latin America, Mexico’s gaming industry generated 1.1 billion U.S. dollars of revenue in 2022, totaling 3.54 billion U.S. dollars when counting hardware sales and advertising. Such enormous earnings and reach provide the field for the success of local game streaming and fuel what is today the largest eSports sector within the region.
