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Online payment: Google Pay users in France

Consumer ÌÇÐÄÆƽâ°æ report

This report offers the reader a comprehensive overview of Google Pay users in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Google Pay users in France (''brand users'') against French online payment users in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the ÌÇÐÄÆƽâ°æ Consumer ÌÇÐÄÆƽâ°æ Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on online payment: Google Pay users in France

  • Google Pay is more popular among Millennials than other online payment services
  • Google Pay is more popular among male online payment users than female online payment users
  • Google Pay has a larger share of users with a high income than other online payment services
  • Google Pay users are more likely to live in cities with over 1 million inhabitants than online payment users in general
  • An honest and respectable life is less important to Google Pay users than to other online payment users

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