| Characteristic | Brand index score |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
March 2019
Region
Australia
Survey time period
Feb 1, 2018 to Jan 31, 2019
Special properties
All respondents were female
Supplementary notes
Source doesn't provide survey type, age range or number of respondents.
Respondents were asked: overall, of which of the following brands do you have a positive or negative impression?
The source calculates the brand index score by using an average from the following categories; buzz, impression, quality, value. satisfaction, would recommend and reputation.
Individual category scores are calculated by subtracting negative feedback from positive.
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