This statistic displays the share of shoppers who buy store brands to save money in the United States in 2017, by generation. Some ** percent of Baby Boomer survey respondents stated that they buy store brands in order to save money.
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Acosta. (January 18, 2018). Share of shoppers who buy store brands to save money in the United States in 2017, by generation* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/
Acosta. "Share of shoppers who buy store brands to save money in the United States in 2017, by generation*." Chart. January 18, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/
Acosta. (2018). Share of shoppers who buy store brands to save money in the United States in 2017, by generation*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/
Acosta. "Share of Shoppers Who Buy Store Brands to save Money in The United States in 2017, by Generation*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Jan 2018, /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/
Acosta, Share of shoppers who buy store brands to save money in the United States in 2017, by generation* ÌÇÐÄÆƽâ°æ, /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/ (last visited July 31, 2026)
Share of shoppers who buy store brands to save money in the United States in 2017, by generation* [Graph], Acosta, January 18, 2018. [Online]. Available: /statistics/941015/shoppers-who-buy-store-brands-to-save-money-by-generation-us/
