inhabitants from Flanders, Belgium's Dutch-speaking region
Method of interview
Computer-assisted personal interviews (CAPI)
Supplementary notes
* In 2019 and in 2020, the source mentioned that the numbers were on "gaming videos, such as Twitch". However, numbers from previous years (which were on Twitch specifically) had not changed.
The source does not mention which type of content is watched on YouTube.
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
Citation formats
Penetration rate of YouTube and Twitch in Flanders (Belgium) 2016-2020
Approximately ** percent of Flemish respondents indicated in 2020 they watched online videos through YouTube in the last month. This number was considerably less for Twitch, which reached a penetration rate of **** percent. Unlike YouTube, Twitch streams focus exclusively on online gaming and eSports. Note that this number only covers the Dutch-speaking region of Flanders in Belgium, with no similar data being available for the rest of the country. This is not uncommon for Belgium. The country is divided in regions, namely Flanders in the north, French-speaking Wallonia in the south and the Brussels-Capital Region in between. These regions have their own governments (alongside the national one) and sometimes act separately from each other. This also means that consumer surveys held in one region, are not necessarily held in the other parts of the country or not even being available nationally.
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iMinds, & IMEC. (April 20, 2020). Share of respondents who indicate they used YouTube and Twitch in the past month in Flanders (Belgium) from 2016 to 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/
iMinds, und IMEC. "Share of respondents who indicate they used YouTube and Twitch in the past month in Flanders (Belgium) from 2016 to 2020." Chart. April 20, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/
iMinds, IMEC. (2020). Share of respondents who indicate they used YouTube and Twitch in the past month in Flanders (Belgium) from 2016 to 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/
iMinds, and IMEC. "Share of Respondents Who Indicate They Used Youtube and Twitch in The past Month in Flanders (Belgium) from 2016 to 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Apr 2020, /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/
iMinds & IMEC, Share of respondents who indicate they used YouTube and Twitch in the past month in Flanders (Belgium) from 2016 to 2020 ÌÇÐÄÆƽâ°æ, /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/ (last visited August 05, 2026)
Share of respondents who indicate they used YouTube and Twitch in the past month in Flanders (Belgium) from 2016 to 2020 [Graph], iMinds, & IMEC, April 20, 2020. [Online]. Available: /statistics/890928/penetration-rate-on-a-monthly-basis-of-youtube-and-twitch-in-flanders-belgium/
